Sales Differentiation
19 powerful strategies to win more deals at the prices you want
$36.05
- Paperback
208 pages
- Release Date
18 May 2023
Summary
Sales Differentiation: How to Stand Out and Win Deals Without Dropping Your Price
“If we don’t drop our price, we will lose the deal.”
That’s the desperate cry from salespeople as they try to win deals in competitive marketplaces. While the easy answer is to lower the price, the company sacrifices margin–oftentimes unnecessarily.
To win deals at the prices you want, the strategy needed is differentiation. Most executives think marketing is t…
Book Details
| ISBN-13: | 9781400238194 |
|---|---|
| ISBN-10: | 1400238196 |
| Author: | Lee B. Salz, Jeb Blount |
| Publisher: | HarperCollins Focus |
| Imprint: | Amacom |
| Format: | Paperback |
| Number of Pages: | 208 |
| Release Date: | 18 May 2023 |
| Weight: | 190g |
| Dimensions: | 213mm x 139mm x 16mm |
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About The Author
Lee B. Salz
When salespeople aren’t winning deals at desired levels or price points, executives and business owners turn to Lee B. Salz for help. Lee is a world-renowned sales management strategist and CEO of Sales Architects®. A recognized expert in Sales Differentiation, he specializes in helping salesforces, across all industries, win more deals at the prices you want.
A featured columnist in The Business Journals and a media source on sales and sales management, Lee has been quoted and featured in The Wall Street Journal, CNN, The New York Times, MSNBC, ABC News, and numerous other outlets. Lee is a frequently-sought keynote speaker and consultant on Sales Differentiation, salesforce development, hiring, onboarding, compensation, and other sales performance topics.
He is the bestselling author of the award-winning, bestselling books Sales Differentiation and Hire Right, Higher Profits.
Lee is a championship powerlifter and a graduate of Binghamton University. Originally from New York City and New Jersey, he now resides in a Minneapolis suburb with his wife, three kids, and two dogs. When he isn’t helping his clients win more deals at the prices you want, you will find him on the baseball field coaching his boys.
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