The Art of Persuasion
how to influence people and get what you want
$34.57
- Paperback
256 pages
- Release Date
14 September 2005
Summary
Unlock Your Influence: The Art of Persuasion
You may think you know what you want in life, but having the idea, the goal, the means, the business plan or the enthusiasm will only get you halfway there. Whatever it is that you want to make happen - whether a new business, community project or innovative idea - the one crucial factor by which it will stand or fall is how well you can communicate it to others.
This invaluable book explains just why good communication is so crit…
Book Details
| ISBN-13: | 9780340830314 |
|---|---|
| ISBN-10: | 034083031X |
| Author: | Juliet Erickson |
| Publisher: | Hodder & Stoughton |
| Imprint: | Yellow Kite |
| Format: | Paperback |
| Number of Pages: | 256 |
| Release Date: | 14 September 2005 |
| Weight: | 208g |
| Dimensions: | 196mm x 130mm x 24mm |
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Critics Review
“We all know what we want, and this book will help us get it with a smile.”
A book that goes a long way to take the mystery out of effective communication - Independent on Sunday
We all know what we want, and this book will help us get it with a smile - YouA HOW TO WIN FRIENDS AND INFLUENCE PEOPLE for the communications age - Independent on SundayAbout The Author
Juliet Erickson
Juliet Erickson is a freelance communication coach to senior executives and politicians around the world and a business mentor to young entrepreneurs. She has also lectured at London Business School and at Stanford University in the US. In 1989 she became a founding partner at Rogen International, one of the world’s most successful communication consultancies. When she sold her stake twelve years later, its turnover had soared to $25 million.
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