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The Disruption Dilemma

Joshua Gans


  • Hardcover
    $40.05
ISBN: 9780262034487
ANNOTATION:
An expert in management takes on the conventional wisdom about disruption, looking at companies that proved resilient and offering managers tools for survival.
The Disruption Dilemma
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OTHER FORMATS:
  • Hardcover
    $40.05
ISBN: 9780262034487
ANNOTATION:
An expert in management takes on the conventional wisdom about disruption, looking at companies that proved resilient and offering managers tools for survival.

Annotation

An expert in management takes on the conventional wisdom about disruption, looking at companies that proved resilient and offering managers tools for survival.

Publisher Description

An expert in management takes on the conventional wisdom about disruption, looking at companies that proved resilient and offering managers tools for survival.

"Disruption" is a business buzzword that has gotten out of control. Today everything and everyone seem to be characterized as disruptive-or, if they aren't disruptive yet, it's only a matter of time before they become so. In this book, Joshua Gans cuts through the chatter to focus on disruption in its initial use as a business term, identifying new ways to understand it and suggesting new tools to manage it.

Almost twenty years ago Clayton Christensen popularized the term in his book The Innovator's Dilemma, writing of disruption as a set of risks that established firms face. Since then, few have closely examined his account. Gans does so in this book. He looks at companies that have proven resilient and those that have fallen, and explains why some companies have successfully managed disruption-Fujifilm and Canon, for example-and why some like Blockbuster and Encyclopedia Britannica have not. Departing from the conventional wisdom, Gans identifies two kinds of disruption: demand-side, when successful firms focus on their main customers and underestimate market entrants with innovations that target niche demands; and supply-side, when firms focused on developing existing competencies become incapable of developing new ones.

Gans describes the full range of actions business leaders can take to deal with each type of disruption, from "self-disrupting" independent internal units to tightly integrated product development. But therein lies the disruption dilemma: A firm cannot practice both independence and integration at once. Gans shows business leaders how to choose their strategy so their firms can deal with disruption while continuing to innovate.

Author Biography

Joshua Gans is the father of three and Chair of Management at the Melbourne Business School, University of Melbourne. He is the author of several economics textbooks and the 2007 recipient of Australia's Young Economist award.

Review

A very good introduction to the game theory and institutions of 'disruptive innovation,' the book also dispels many myths about that concept.

-Marginal Revolution If you think you understand when large firms are in danger, and what they should do, as well as when there are opportunities for start-ups, this is a must-read book.

-Washington Post What makes this book compulsive is the way models of disruption are mapped onto various case studies - the introduction of the iPhone, Microsoft and the 'browser wars', the aforementioned Blockbuster - in a way that brings the theory alive and arms the reader to face future disruptions.

-Communication Director

Prizes

Winner of Winner, 2017 PROSE Awards, Business, Finance & Management category 2017

Product Details

Author
Joshua Gans
Short Title
DISRUPTION DILEMMA
Pages
176
Publisher
Mit Press
Language
English
ISBN-10
0262034484
ISBN-13
9780262034487
Media
Book
Format
Hardcover
Year
2016
Country of Publication
United States
Audience Age
18
Series
The MIT Press
Illustrations
2 figures, 2 tables; 4 Illustrations, unspecified
Publication Date
2016-03-18