All-American Ads of the 30s, 9783836588669
Hardcover
Great Depression ads: selling hope, glamor, and the American dream.
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All-American Ads of the 30s

$110.68

  • Hardcover

    640 pages

  • Release Date

    18 November 2025

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Summary

All-American Dreams: Advertising Hope in the Great Depression

Step into the dazzling world of 1930s American advertising, where bold promises, slick design, and a touch of wishful thinking kept the country dreaming through the Great Depression. As wallets tightened, creativity soared—glossy magazine pages teemed with cheerful, colorful ads selling everything from beauty creams to Hawaiian vacations, all wrapped in an air of optimism that defied the hard times.

At the dawn of…

Book Details

ISBN-13:9783836588669
ISBN-10:3836588668
Author:Jim Heimann
Publisher:Taschen GmbH
Imprint:Taschen GmbH
Format:Hardcover
Number of Pages:640
Release Date:18 November 2025
Weight:2.08kg
Dimensions:255mm x 196mm
What They're Saying

Critics Review

“Magisterial, politically charged ads that read, to us today, like pulp fiction.” * The Richmond Review *

About The Author

Jim Heimann

Jim Heimann is the Executive Editor for TASCHEN. A cultural anthropologist, historian, and an avid collector, he has authored numerous titles on architecture, pop culture, and the history of Los Angeles and Hollywood, including TASCHEN’s Surfing, Los Angeles. Portrait of a City, California Crazy, and the All-American Ads series.

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