Street Fighter Marketing Solutions: How One-On-One Marketing Will Help You Overcome the Sales Challenges of Modern-Day Business
How One-On-One Marketing Will Help You Overcome the Sales Challenges of Modern-Day Business
- Hardcover
236 pages
- Release Date
11 March 2008
Summary
For any business owner, franchise operator, or marketing executive who seeks to increase sales while lowering marketing costs, Jeff Slutsky offers a new way of thinking. In this indispensable guide to getting more bang for your buck, the well-known marketing consultant tells business managers to think tactically and locally — using nontraditional, highly targeted forms of marketing and advertising.
The tactics, ideas, approaches, and strategies in Street Fighter Marketing So…
Book Details
| ISBN-13: | 9780743299145 |
|---|---|
| ISBN-10: | 0743299140 |
| Author: | Jeff Slutsky |
| Publisher: | Free Press |
| Imprint: | The Free Press |
| Format: | Hardcover |
| Number of Pages: | 236 |
| Release Date: | 11 March 2008 |
| Weight: | 408g |
| Dimensions: | 24mm x 161mm x 233mm |
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About The Author
Jeff Slutsky
Jeff Slutsky is the president and CEO of Street Fighter Marketing in Columbus, Ohio. He started the company in 1980 and, along with his brother Marc, has consulted for hundreds of businesses – large and small. His experience has put him in high demand as a keynote speaker, corporate parody writer/producer, and seminar leader. A sampling of the companies that have worked with Jeff includes McDonald’s, Subway, Molson, Chevron, the U.S. Postal Service, Goodyear, the U.S. Army, American Express, AT&T, State Farm Insurance, National City Bank, Sony, Honda, Bristol-Myers Squibb, Marvel Entertainmen
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