Click, 9781668072110
Hardcover
Start projects smart: a proven system for building what customers want.

Click

how to make what people want

$74.74

  • Hardcover

    240 pages

  • Release Date

    22 April 2025

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Summary

Click: The Foundation Sprint - Launch Your Project the Smart Way

From the New York Times bestselling authors of Sprint, a guide for starting big projects the smart way–based on firsthand experience with more than three hundred new products and businesses.

Every big project–whether it’s creating new technology, developing a fresh line of sneakers, or opening a neighborhood café–requires a major investment to get off the ground. Unfortunately…

Book Details

ISBN-13:9781668072110
ISBN-10:1668072114
Author:Jake Knapp, John Zeratsky
Publisher:Simon & Schuster
Imprint:Avid Reader Press
Format:Hardcover
Number of Pages:240
Release Date:22 April 2025
Weight:476g
Dimensions:216mm x 152mm x 28mm
What They're Saying

Critics Review

“This book is a true gift: playful, ingenious, and simple. If you want your next project to succeed, equip everyone involved with a copy of Click.” –Dan Heath, #1 New York Times bestselling author of Made to Stick, Switch, and Reset“Click is the new playbook for building the future. It’s a concise, actionable masterclass on design and strategy for founders. Before you start building your company, read this book.” –Reid Hoffman, cofounder of LinkedIn and Inflection AI“A must read for startups or anyone building a product.” –Katie Dill, head of design at Stripe, former head of design at Lyft and AirbnbPRAISE FOR SPRINT:

“Every business leader I know worries about the same thing: Are we moving fast enough? The genius of Jake Knapp’s Sprint is its step-by-step breakdown of what it takes to solve big problems and do work that matters with speed and urgency. A sprint is a cure for what ails companies in an ever faster world.” –Beth Comstock, vice chair of GE

“Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” –Eric Ries, author of The Lean Startup“Sprint teaches you a novel process for solving really thorny problems in just 5 days. It’s full of helpful, entertaining stories that will make it easier for you to succeed. What more, exactly, would you demand from a book? I wish all business books were this useful.” - Dan Heath, author of Upstream“Read this book and do what it says if you want to build better products faster.”- Ev Williams, founder of Medium, Blogger, and Twitter“The key to success, often, is building the right habits. But which habits work best? Sprint offers powerful methods for hatching ideas, solving problems, testing solutions–and finding those small, correct habits that make all the right behaviors fall in place.”- Charles Duhigg, author of The Power of Habit“To quote one of my colleagues, ‘don’t get ready, get started.’ Through hard won experience Jake Knapp and the team at Google Ventures have refined an efficient, hands-on approach to solving your product, service and experience design challenges. Try the book and try a Sprint.” - Tim Brown, CEO of IDEO and author of Change By Design

About The Author

Jake Knapp

Jake Knapp is cofounder and general partner at Character Capital and a New York Times bestselling author. Previously, he helped build Gmail and Microsoft Encarta, cofounded Google Meet, and was a partner at Google Ventures. He lives on Orcas Island in Washington state.

John Zeratsky is cofounder and general partner at Character Capital and a New York Times bestselling author. Previously, JZ was a design leader for YouTube, Google Ads, and FeedBurner, a startup which was acquired by Google in 2007, and was a partner at Google Ventures. He lives in Milwaukee, Wisconsin.

Together, Jake and JZ are the authors of Sprint and Make Time and the creators of the Foundation Sprint and the Design Sprint. They have helped more than 300 teams design new products and bring them to market, including those at Google, Microsoft, YouTube, Slack, Uber, and One Medical Group. Their methods for innovation and rapid collaboration have been adopted by Airbnb, Amazon, LEGO, MIT, Mercedes-Benz, Harvard Business School, the University of Oxford, and many other organizations.

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