The Transformation Factor

J. Frank Harrison III officially began his career with Coca-Cola Consolidated in 1977, but his roots in the Coca-Cola system date back to 1902, when his great-grandfather, J. B. Harrison, first introduced Coca-Cola to the Carolinas. Early in his career Frank worked in a number of entry-level positions, including running routes and operating bottling lines.

He graduated from the University of North Carolina with a Bachelor of Science degree in business administration, and in 1983 he obtained an MBA from Duke University. Beginning in 1977, Frank served in a variety of operational and leadership roles throughout the company until becoming chairman and CEO in 1996.

As the fourth-generation family leader of what has become the nation’s largest Coca-Cola bottler, Frank is focused on creating a culture of servant leaders whose values and actions honor God. Coca-Cola Consolidated is a public company, and Frank is constantly focused on delivering consistent and sustained value to shareholders. At the same time, he believes that God owns it all. He sees himself as the chief steward, accountable to the owner for using the resources he has been entrusted with to make a positive difference in the lives of over sixteen thousand employees and their communities.