Does Your Brand Care by Isabel Verstraete, Paperback, 9789401475037 | Buy online at The Nile
Does Your Brand Care, 9789401475037
Paperback
Care for your brand, your customer, and the future.

Does Your Brand Care

Building a Better World. The C A R E-principles

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$70.21

  • Paperback

    200 pages

  • Release Date

    14 April 2021

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Summary

We live in turbulent times. In the future, companies will have to take responsibility and try to provide a solution to social problems. The C A R E principles are precisely designed to help companies stay relevant and, moreover, prepare for the increasingly demanding customer. This book inspires with numerous cases from all sectors, all over the world. From start-ups to multinationals. It shows that everyone, including companies, can show what they really care about.

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Book Details

ISBN-13:9789401475037
ISBN-10:9401475032
Author:Isabel Verstraete
Publisher:Lannoo Publishers
Imprint:Lannoo Publishers
Format:Paperback
Number of Pages:200
Release Date:14 April 2021
Weight:398g
Dimensions:240mm x 170mm
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About The Author

Isabel Verstraete

Isabel Verstraete worked in advertising and marketing in the Netherlands, France and Belgium before founding her own strategic consultancy in 2011. She is president of FAM, Female Association of Belgian Marketeers.

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