HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)

Author: Harvard Business Review, Clayton M. Christensen, Mark W. Johnson, Steve Blank and Rita Gunther McGrath Series: HBR's 10 Must Reads

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Your company needs a winning business model to thrive - and it may soon need to reinvent that business model to survive.

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Summary

Your company needs a winning business model to thrive - and it may soon need to reinvent that business model to survive.

Description

Your company needs a winning business model to thrive - and it may soon need to reinvent that business model to survive.

If you read nothing else on business model innovation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you set up a model for success and stay ahead of your competitors.

This book will inspire you to:

Build a new business in an established organisation
Give your traditional offerings a shot in the arm
Understand how a business model differs from a strategy
Establish digital business models around traditional products
Adopt the practices of lean start-ups
Reimagine your core business as a platform
Counter threats by revolutionising your business model

About the Author

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 13 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

Author social media/website info: hbr.org

More on this Book

Your company needs a winning business model to thrive -- and it may soon need to reinvent that business model to survive. If you read nothing else on business model innovation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you set up a model for success and stay ahead of your competitors. This book will inspire you to: Build a new business in an established organisation Give your traditional offerings a shot in the arm Understand how a business model differs from a strategy Establish digital business models around traditional products Adopt the practices of lean start-ups Reimagine your core business as a platform Counter threats by revolutionising your business model