Fully updated, this edition offers a unique, integrated approach to the economics and financing of entertainment and media sectors.
A valuable resource for financial analysts, economists, industry executives, legislators, and journalists. Accessible to students, it can also form the basis for graduate or undergraduate courses ranging from applied media economics to management in television, communications, sports, and performing arts.
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Summary
Fully updated, this edition offers a unique, integrated approach to the economics and financing of entertainment and media sectors.
A valuable resource for financial analysts, economists, industry executives, legislators, and journalists. Accessible to students, it can also form the basis for graduate or undergraduate courses ranging from applied media economics to management in television, communications, sports, and performing arts.
Description
Already among the most important sectors of the US economy, the entertainment and media industries are continuing to grow worldwide. Fully updated, the tenth edition of Entertainment Industry Economics is the definitive reference on the economics of film, music, television, advertising, broadcasting, cable, casinos, publishing, arts and culture, performing arts, toys and games, sports, and theme parks. Its synthesis of a vast amount of data provides an up-to-date guide to the economics, financing, accounting, production, marketing, and history of these sectors in the United States and countries across the globe. This edition offers new material on streaming services, the relationship between demographics and entertainment spending, electromagnetic spectrum for broadcasters, and revised FASB accounting rules for film and television. Financial analysts and investors, economists, industry executives, accountants, lawyers, regulators, and journalists, as well as students preparing to join these professionals will benefit from this invaluable source.
About the Author
Harold L. Vogel was the senior entertainment and media analyst at Merrill Lynch & Co., Inc. for seventeen years and has taught at the Columbia Business School in New York and the Cass Business School in London. His books include Travel Industry Economics: A Guide for Financial Analysis (3rd edition, 2016) and Financial Market Bubbles and Crashes: Features, Causes, and Effects (2nd edition, 2018).
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