How Great Ideas Happen
the hidden steps behind breakthrough success
$33.59
- Paperback
224 pages
- Release Date
26 January 2026
Summary
Unearthing Brilliance: Discovering the Hidden Path to Great Ideas
Great ideas are all around us, waiting to be discovered. Here’s how to find them.
We’re used to imagining creativity as a lightbulb moment - sudden, mysterious, reserved for the gifted few. But what if ideas aren’t conjured from thin air? What if they’re discovered - more like precious artifacts that we unearth and refine?
In How Great Ideas Happen, cognitive scientist George Newman draws on c…
Book Details
| ISBN-13: | 9781399834551 |
|---|---|
| ISBN-10: | 139983455X |
| Author: | George Newman |
| Publisher: | John Murray Press |
| Imprint: | John Murray Business |
| Format: | Paperback |
| Number of Pages: | 224 |
| Release Date: | 26 January 2026 |
| Weight: | 0g |
| Dimensions: | 216mm x 135mm |
You Can Find This Book In
About The Author
George Newman
George Newman is an associate professor at the Rotman School of Management at the University of Toronto and a leading expert on creativity. As psychologist and cognitive scientist, his research has been featured in The New York Times, The Economist, BBC, Scientific American, Forbes, The Wall Street Journal, and The Washington Post.
Returns
This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.