Marketing and Management, 1st Edition
Defined, Explained and Applied (Custom Edition)
Author: Gary Armstrong, Stewart Adam, Sara Denize, Michael Volkov, Phillip Kotler, Megan Woods, Stephen Robbins and David DeCenzo
Paperback
ISBN / EAN: 9780655702412
This textbook is prescribed for the following courses:
This textbook is prescribed for the following courses:
BUS5SMM - (Custom) Sustainable Management and Marketing
La Trobe University
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Paperback
PRODUCT INFORMATION
Summary
This custom edition is published for LaTrobe University
Description
This custom edition is published for La Trobe University.
It is a compilation from:
- Principles of Marketing, 7th ed. by Armstrong, Kotler, Adam & Denize.
- Management: the essentials, 4th ed. by Robbins, DeCenzo, Coulter & Woods
Samples
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Product Details
Publisher
Pearson Education Australia
Published
13th March 2020
Edition
1st
Pages
672
ISBN
9780655702412
Returns
This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.
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