
Hardcover
Sporting events and the marketing thereof has significant commercial value. Neither the German civil law directly nor the German Federal Court of Justice grant the organizer of the event an intellectual property right for his work. This book offers a solution to this as it shows a new way of marketing sporting events.
Vermarktung und Verletzung von Verwertungsrechten an aufgezeichneten Sportveranstaltungen
$202.04
- Hardcover
185 pages
- Release Date
15 June 2010
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Summary
English summary: Sporting events and the marketing thereof has significant commercial value. Constructing licence agreements that fit the needs of both the licensor and the licensee is nevertheless quite complicated. Neither the German civil law directly nor the German Federal Court of Justice grant the organizer of the event an intellectual property right for his work. Consequently the right to exploit the sporting events audiovisually can only originate from the license agreement. But this …
Book Details
| ISBN-13: | 9783899716221 |
|---|---|
| ISBN-10: | 3899716221 |
| Author: | Eckhard Ratjen, Haimo Schack |
| Publisher: | V&R unipress GmbH |
| Imprint: | V&R unipress GmbH |
| Format: | Hardcover |
| Number of Pages: | 185 |
| Edition: | 10001st |
| Release Date: | 15 June 2010 |
| Weight: | 54g |
| Dimensions: | 245mm x 165mm |
| Series: | Schriften Zum Deutschen Und Internationalen Personlichkeits- Und Immaterialguterrecht |
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About The Author
Eckhard Ratjen
Dr. Eckhard Ratjen ist seit Februar 2010 Rechtsreferendar im Bezirk des Oberlandesgerichts Schleswig.
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