Think Like a UX Researcher, 2nd Edition
how to observe users, influence design, and shape business strategy
$93.58
- Paperback
336 pages
- Release Date
26 July 2023
Summary
Unlock User Insights: A UX Researcher’s Handbook
Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You’ll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book will help you take a more strategic view of product design so you can focus on optimizing the user’s experience. UX Rese…
Book Details
| ISBN-13: | 9781032478487 |
|---|---|
| ISBN-10: | 1032478489 |
| Author: | David Travis, Philip Hodgson |
| Publisher: | Taylor & Francis Ltd |
| Imprint: | CRC Press |
| Format: | Paperback |
| Number of Pages: | 336 |
| Edition: | 2nd |
| Release Date: | 26 July 2023 |
| Weight: | 524g |
| Dimensions: | 229mm x 152mm |
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About The Author
David Travis
David Travis has been carrying out ethnographic field research and running product usability tests since 1989. He has published three books on UX, and over 30,000 students have taken his face-to-face and online training courses. He has a PhD in Experimental Psychology.
Philip Hodgson has been a UX researcher for over 25 years. His UX work has influenced design for the US, European and Asian markets for products ranging from banking software to medical devices, store displays to product packaging and police radios to baby diapers. He has a PhD in Experimental Psychology.
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