A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." 223 photos.
Paperback
PRODUCT INFORMATION
Summary
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." 223 photos.
Description
A candid and indispensable primer on all aspects of advertising from the man Time has called " the most sought after wizard in the business" . 223 photos.
About the Author
David Ogilvy (1911-1999) was a business executive who founded the advertising, marketing, and PR agency Ogilvy & Mather in 1948. Throughout his illustrious career, the mogul Time magazine called "the most sought-after wizard in the business" shared his knowledge of the industry in the books Ogilvy on Advertising and the bestselling Confessions of an Advertising Man.
Product Details
Returns
This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.
Browse by category
- Books » Children & Young Adults » Non-fiction » Education & Reference » Business studies & economics
- Books
- Books » Children & Young Adults
- Books » Children & Young Adults » Non-fiction
- Books » Children & Young Adults » Non-fiction » Education & Reference
- Books » Non-Fiction » Business & Management » Sales & Marketing » Advertising
- Books » Non-Fiction
- Books » Non-Fiction » Business & Management
- Books » Non-Fiction » Business & Management » Sales & Marketing
- Books » Non-Fiction » Politics & Social Sciences » Social Sciences » Communication & Media Studies
- Books » Non-Fiction » Politics & Social Sciences
- Books » Non-Fiction » Politics & Social Sciences » Social Sciences
