The Winning Formula, 9781788700115
Hardcover
Unlock F1 secrets: Leadership, strategy, motivation for success.

The Winning Formula

leadership, strategy and motivation the f1 way

$58.22

  • Hardcover

    304 pages

  • Release Date

    17 May 2018

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Summary

The Winning Formula: Lessons in Leadership, Strategy, and Motivation from Formula 1

THE SUNDAY TIMES BESTSELLER

Why is F1 the perfect example for leadership, motivation, and strategy? And what can we learn from it?

How does a pit crew change four wheels in 1.9 seconds? And what does that mean for a company like Blackberry?

What is Ron Dennis’ secret to good time management? And how can that help TV producers?

Book Details

ISBN-13:9781788700115
ISBN-10:1788700112
Author:David Coulthard
Publisher:Bonnier Books Ltd
Imprint:BLINK Publishing
Format:Hardcover
Number of Pages:304
Release Date:17 May 2018
Weight:488g
Dimensions:242mm x 166mm x 28mm
About The Author

David Coulthard

David Coulthard is a British former Formula One racing driver turned presenter, commentator and journalist. He appeared in 247 races, winning 13 of them and finishing on the podium on 62 occasions. In 2001 he was runner-up in the World Drivers’ Championship while driving for McLaren. After retiring from Formula One, Coulthard continued working with Red Bull as a consultant and joined the BBC as a commentator and pundit for their coverage of Formula One. Since 2016 he has worked with Channel 4 on their F1 coverage as commentator and analyst.

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