The Pricing Model Revolution
how pricing will change the way we sell and buy on and offline
$76.77
- Hardcover
256 pages
- Release Date
25 May 2022
Summary
The Pricing Model Revolution: A Blueprint for Modern Monetization
An incisive and accessible blueprint to pricing your company’s products and services
In The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zatta delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you’ll learn to identify t…
Book Details
| ISBN-13: | 9781119900573 |
|---|---|
| ISBN-10: | 1119900573 |
| Author: | Danilo Zatta |
| Publisher: | John Wiley & Sons Inc |
| Imprint: | John Wiley & Sons Inc |
| Format: | Hardcover |
| Number of Pages: | 256 |
| Release Date: | 25 May 2022 |
| Weight: | 510g |
| Dimensions: | 368mm x 202mm x 24mm |
About The Author
Danilo Zatta
DANILO ZATTA, PHD, MBA, is a world-renowned pricing expert and management advisor, with over 25 years’ experience leading pricing, sales, revenue growth, and business transformation projects for blue chip corporations, SMEs and investors in Europe, North America, and around the world. He intervenes as key note speaker at leading universities and corporate events and also coaches C-levels on topline excellence. Dan received his doctorate in Revenue Management and Pricing at TUM Munich in Germany and holds an MBA from INSEAD in Singapore and France. His studies in Economics were completed at the UCD in Ireland and Luiss in Italy.
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