No B.S. Guide to Brand-Building by Direct Response
The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
$32.24
- Paperback
280 pages
- Release Date
17 March 2014
Summary
Millionaire maker Dan S. Kennedy, joined by successful franchisors Forrest Walden and Jim Cavale, debunk the branding lies and myths shared by small business owners and entrepreneurs and deliver a heavy dose of reality-YOUR BRAND SHOULD BE A HAPPY, FREE BY-PRODUCT OF DIRECT MARKETING-NOT PURCHASED OUTRIGHT.Kennedy and his co-authors don’t offer a strategy for creating a company logo, writing a slogan or issuing a press release. You won’t learn how to follow in the footsteps of big brand ad…
Book Details
| ISBN-13: | 9781599185330 |
|---|---|
| ISBN-10: | 1599185334 |
| Author: | Dan S. Kennedy, Forrest Walden, Jim Cavale |
| Publisher: | Entrepreneur Press |
| Imprint: | Entrepreneur Press |
| Format: | Paperback |
| Number of Pages: | 280 |
| Release Date: | 17 March 2014 |
| Weight: | 368g |
| Dimensions: | 228mm x 152mm |
| Series: | No B.S. |
About The Author
Dan S. Kennedy
Dan S. Kennedy is a strategic advisor, consultant, business coach and editor of six business newsletters, he directly influences more than one million business owners annually. He is a champion of small business owners and entrepreneurs with a long track record of taking entrepreneurs to seven-figure incomes and multi-millionaire wealth.Forrest Walden and Jim Cavale are the entrepreneurs leading Iron Tribe Fitness, the fastest growing, group personal training, brick-and-mortar fitness franchise in North America. Their business model is unique and their members’ success is extraordinary. They are also the authors of Iron Tribe.
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