The Forgotten Art of Being Ordinary

“””Equally poetic and practical, this is a must-read for anyone whose job it is to navigate the role of media technologyin our lives … It answers the questions we’ve all been asking, and gets us to the future we all long for faster.“” —Michelle Hord, former Executive, NBCUniversal, and Founder, Gabrielle’s Wings”“Filled with bangers guaranteed to change the way we perceive and comprehend the content vortex we live inside today, The Forgotten Art of Being Ordinary is a guidebook full of hope and reason, spirit and sound arguments.”” —Andrew McLuhan, Director of The McLuhan Institute ”“CJ has the rare ability to crystallize hunches that many of us have. In his thoughtful prose, we are given language to help us make sense of our chaotic era … as well as the optimism and hope to do something about it.”” —Kim Lear, Multigenerational Researcher & Founder of Inlay Insights ““A remarkably thoughtful reflection on our use of media (and its use of us), CJ has created the soulful successor to Neil Postman’s Amusing Ourselves to Death for the metaverse age.”” —Jelani Memory, Founder and CEO, A Kids Company About“

CJ Casciotta is a writer, media producer, and creative strategist. Seen by many as a trusted voice on 21st century cultural shifts, he’s consulted and developed campaigns for presidential candidates, IPOs, startups, and Fortune 500s alike, partnering with companies like MGM Studios, Delta Airlines, Sesame Street, Lululemon, and The United Nations Foundation. As a media producer, he’s collaborated on projects with leading culture-makers like Ira Glass of This American Life, Seth Godin, and FoodNetwork’s Maneet Chauhan. A sought after communicator and TEDx alumnus, he’s traveled globally speaking to creative professionals at venues like Creative Mornings, Charity:Water, and STORY. In addition, CJ’s work has been featured by Forbes, Salon, CBS, MTV, and TechCrunch.