"This is, to best of our knowledge, the first collection of social impact business cases. At a time of deep and pervasive global challenges, it is essential for future leaders to apply management principles to social impact cases. It is equally important to ensure that the protagonists and authors of the cases reflect diverse identities and locations from around the world"--
"This is, to best of our knowledge, the first collection of social impact business cases. At a time of deep and pervasive global challenges, it is essential for future leaders to apply management principles to social impact cases. It is equally important to ensure that the protagonists and authors of the cases reflect diverse identities and locations from around the world"--
A pathbreaking collection of case studies that spotlights the corporate sector’s societal obligations.
At a time of deep and pervasive global challenges, future CEOs and administrators need to apply management principles to social impact cases. Today, top business schools across the country are meeting the moment, teaching courses about socially responsible investing and debating ways companies can stem the effects of climate change.
The case studies collected here are an invaluable resource for today’s students and tomorrow’s leaders. Chapters address an array of business sectors, including consumer goods, finance, health care, higher education, manufacturing, nongovernmental organizations, social services, and transportation. A teacher’s guide is available online to educators.
Carole Carlson is professor of the practice and director of the MBA program at the Heller School for Policy and Management at Brandeis University. Matthew Kriegsman is senior program manager at Amazon where he leads strategic projects for Amazon Air’s network planning team. Joel Cutcher-Gershenfeld is professor and associate dean for academics at the Heller School for Social Policy and Management at Brandeis University.
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