Viewpoints on Media Effects

Viewpoints on Media Effects: Pseudo-reality and Its Influence on Media Consumers continues the ongoing research of media effects by illuminating not only the negative effects of media consumption, but also some of the pro-social aspects, with a special focus on social media. Recommended for scholars and researchers with an interest in media studies, specifically the exploration of media effects in various media. Also relevant scholars and researchers within the fields of communication studies, English, education, and sociology.

“The media give us what we want, and in this volume, Dr. Carol Madere addresses audience response to messages after crisis situations, during times of high stress and through the introduction of technology and even the lack thereof. Although our consumption of messages has changed over time, the need, almost an addiction, to consume has always existed. Dr. Madere's compilation acknowledges the audience's desire for unending information and points to times of trouble to illustrate that while we often hold the media accountable for the messages, they are a business and understand that their supply is our demand.”

The media give us what we want, and in this volume, Dr. Carol Madere addresses audience response to messages after crisis situations, during times of high stress and through the introduction of technology and even the lack thereof. Although our consumption of messages has changed over time, the need, almost an addiction, to consume has always existed. Dr. Madere’s compilation acknowledges the audience’s desire for unending information and points to times of trouble to illustrate that while we often hold the media accountable for the messages, they are a business and understand that their supply is our demand. -- Amber J. Narro, Southeastern Louisiana University

Carol M. Madere is associate professor of communication at Southeastern Louisiana University.

Viewpoints on Media Effects: Pseudo-reality and Its Influence on Media Consumers continues the ongoing research of media effects by illuminating not only the negative effects of media consumption, but also some of the pro-social aspects, with a special focus on social media. Recommended for scholars and researchers with an interest in media studies, specifically the exploration of media effects in various media. Also relevant scholars and researchers within the fields of communication studies, English, education, and sociology.

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