Becoming Steve Jobs

THE SUNDAY TIMES AND #1 INTERNATIONAL BESTSELLER - with a new foreword by Silicon Valley legend Marc Andreessen.

'For my money, a better book about Jobs than Walter Isaacson's biography' New Yorker

'A fascinating reinterpretation of the Steve Jobs story' Sunday Times

We all think we know who Steve Jobs was, what made him tick, and what made him succeed.

Yet the single most important question about him has never been answered.

The young, impulsive, egotistical genius was ousted in the mid-80s from the company he founded, exiled from his own kingdom and cast into the wilderness. Yet he returned a decade later to transform the ailing Apple into the most successful company the world had ever seen.

How did this reckless upstart transform himself into a visionary business leader?

The first comprehensive study of Jobs' career following his dismissal from Apple, written with unparalleled access and insight, BECOMING STEVE JOBS offers a startling new portrait of the most important business figure in modern history. The most intimate biography yet of Jobs, written by the journalist who knew him better than any other, BECOMING STEVE JOBS draws on recently discovered interviews that have never before seen the light of day, and answers for the first time the most pressing questions about what made this legendary business leader such a success.

“Highly recommended.”

A fascinating reinterpretation of the Steve Jobs story - Sunday Times

Exhaustive and moving... full of new information - Independent

Offers a new look into the life of the Apple co-founder... includes a number of interesting anecdotes and perspectives from those who have rarely spoken of their relationships with Jobs over the decades, all tied together by one of the few reporters to have had access to Jobs on a regular basis throughout that time. - MacRumors

Steve Jobs is the person who most inspires the new generation of Silicon Valley entrepreneurs. In this deeply-researched book, you'll find the most honest portrait of the real Steve Jobs. - Marc Andreessen

The book about Steve Jobs that the world deserves. Smart, accurate, informative, insightful and at times, utterly heartbreaking....Becoming Steve Jobs is going to be an essential reference for decades to come. - John Gruber, Daring Fireball

What makes their book important is that they contend - persuasively, I believe - that . . . [Jobs] was not the same man in his prime that he had been at the beginning of his career. The callow, impetuous, arrogant youth who co-founded Apple was very different from the mature and thoughtful man who returned to his struggling creation and turned it into a company that made breathtaking products while becoming the dominant technology company of our time. - Joe Nocera, The New York Times

Brent Schlender, 58 years old, is one of the 'graybeards' of Silicon Valley journalism, having covered the digital revolution almost since it's inception, including ten years at the Wall Street Journal, and two decades as Fortune's lead technology writer. He has won numerous writing awards, and in 2010 was named a 'Silicon Valley Visionary' by SD Forum, the software industry's international trade association.

Rick Tetzeli is executive editor of Fast Company. He was Managing Editor of Entertainment Weekly, and Deputy Editor of Fortune. He lives in Brooklyn with his wife and their three children.

'A fascinating reinterpretation of the Steve Jobs story' The Sunday Times 'For my money, a better book about Jobs than Walter Isaacson's biography' New Yorker Becoming Steve Jobs answers, for the first time, the central question about the life and career of the Apple founder and CEO: how did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective and influential business leader of our time? Revelatory and inspiring, and drawing on extensive new interviews, exclusive access to major figures in Jobs' life and over twenty-five years closely covering the man himself, Becoming Steve Jobs is the most intimate biography yet of this legendary figure. 'Fantastic... I hope that it will be recognized as the definitive history.' Ed Catmull, President, Pixar and Disney Animation 'Moving [and] full of new information' Independent 'Spectacular ... Riveting, insightful, uplifting - read it and learn!' Jim Collins, author of Good to Great

THE SUNDAY TIMES AND #1 INTERNATIONAL BESTSELLER - with a new foreword by Silicon Valley legend Marc Andreessen. 'For my money, a better book about Jobs than Walter Isaacson's biography' New Yorker ' A fascinating reinterpretation of the Steve Jobs story' Sunday Times We all think we know who Steve Jobs was, what made him tick, and what made him succeed. Yet the single most important question about him has never been answered. The young, impulsive, egotistical genius was ousted in the mid-80s from the company he founded, exiled from his own kingdom and cast into the wilderness. Yet he returned a decade later to transform the ailing Apple into the most successful company the world had ever seen. How did this reckless upstart transform himself into a visionary business leader? The first comprehensive study of Jobs' career following his dismissal from Apple, written with unparalleled access and insight, BECOMING STEVE JOBS offers a startling new portrait of the most important business figure in modern history. The most intimate biography yet of Jobs, written by the journalist who knew him better than any other, BECOMING STEVE JOBS draws on recently discovered interviews that have never before seen the light of day, and answers for the first time the most pressing questions about what made this legendary business leader such a success.

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