Freddie Steinmark

Freddie Steinmark started at safety for the undefeated University of Texas Longhorns in 1969. In the thrilling "Game of the Century," a come-from-behind victory against Arkansas that ensured Texas the national championship, Steinmark played with pain in his left leg. Two days later, X-rays revealed a bone tumor so large that it seemed a miracle Steinmark could walk, let alone play football. Within a week of the Arkansas game, his leg was amputated.

A gritty, undersized player, Steinmark had quickly become a fan favorite at Texas. What he endured during the Longhorns' memorable 1969 season, and what he encountered afterward, captivated not only Texans but the country at large. Americans watched closely as Steinmark confronted life's ultimate challenge, and his openness during his battle against savage odds helped reframe the national conversation surrounding cancer and the ongoing race for a cure.

Written with unfettered access to the Steinmark family and archives, Freddie Steinmark: Faith, Family, Football is the exploration of a brief but full life, one that began humbly but ended on a grand stage. It is a fitting tribute to a legendary Longhorn whose photograph, emblazoned with the word "Heart," flashes on the Freddie Steinmark Scoreboard's Jumbotron prior to each home football game in UT's Darrell K Royal-Texas Memorial Stadium at Joe Jamail Field.

“The authors . . . capture Freddie's cheerful essence, vividly recreate key games and posit his life against the canvas of history. . .Yousse and Cryan . . . have written a deeply informed and proper tribute to the little Texas Longhorn with Heart.”

The authors . . . capture Freddie's cheerful essence, vividly recreate key games and posit his life against the canvas of history. . .Yousse and Cryan  . . . have written a deeply informed and proper tribute to the little Texas Longhorn with Heart. - Jane Sumner (The Austin American-Statesman)

A close friend and teammate of Freddie Steinmark as a teenager, Bower Yousse later became an award-winning creative executive with Young & Rubicam and other advertising agencies. Since leaving the industry, he has enjoyed a successful career as a freelance copywriter and producer. He has written screenplays, magazine articles, and novel-to-screenplay adaptations. Thomas J. Cryan is a media executive, attorney, and author of two previous books, The Next Paradigm and 3 Principles.

Freddie Steinmark started at safety for the undefeated University of Texas Longhorns in 1969. In the thrilling "Game of the Century," a come-from-behind victory against Arkansas that ensured Texas the national championship, Steinmark played with pain in his left leg. Two days later, X-rays revealed a bone tumor so large that it seemed a miracle Steinmark could walk, let alone play football. Within a week of the Arkansas game, his leg was amputated. A gritty, undersized player, Steinmark had quickly become a fan favorite at Texas. What he endured during the Longhorns' memorable 1969 season, and what he encountered afterward, captivated not only Texans but the country at large. Americans watched closely as Steinmark confronted life's ultimate challenge, and his openness during his battle against savage odds helped reframe the national conversation surrounding cancer and the ongoing race for a cure. Written with unfettered access to the Steinmark family and archives, Freddie Steinmark: Faith, Family, Football is the exploration of a brief but full life, one that began humbly but ended on a grand stage. It is a fitting tribute to a legendary Longhorn whose photograph, emblazoned with the word "Heart," flashes on the Freddie Steinmark Scoreboard's Jumbotron prior to each home football game in UT's Darrell K Royal-Texas Memorial Stadium at Joe Jamail Field.

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