The Customer of the Future
10 guiding principles for winning tomorrow's business
$47.03
- Paperback
224 pages
- Release Date
26 September 2024
Summary
The Customer of the Future: 10 Strategies to Thrive in the Age of Personalized Experiences
With emerging technology transforming customer expectations, it’s important to keep a laser focus on the experience companies provide their customers. Tomorrow’s customers need to be targeted today!
Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective st…
Book Details
| ISBN-13: | 9780310172598 |
|---|---|
| ISBN-10: | 0310172594 |
| Author: | Blake Morgan |
| Publisher: | HarperCollins Focus |
| Imprint: | HarperCollins Leadership |
| Format: | Paperback |
| Number of Pages: | 224 |
| Release Date: | 26 September 2024 |
| Weight: | 244g |
| Dimensions: | 226mm x 150mm x 15mm |
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About The Author
Blake Morgan
Blake Morgan is a leader in customer experience. As a keynote speaker and customer experience futurist, she has worked with Accor Hotels, Accenture, Adobe, Parker Hannifin, Ericsson, Omron, Verizon, and many other organizations. She is also an adjunct faculty member of the executive MBA program at Rutgers Business School and a guest lecturer at Columbia University. Her first book is More is More: How the Best Companies Work Harder and Go Farther to Create Knock-Your-Socks-Off Customer Experiences. Blake contributes to Forbes, Harvard Business Review, and Hemispheres magazine. Additionally, she hosts The Modern Customer Podcast and a weekly customer experience video series on YouTube.
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