Hybrid Food Retail
Redesigning Supermarkets for the Experiential Turn
$56.80
- Paperback
400 pages
- Release Date
16 March 2020
Summary
Online shopping and changing consumer demands radically transform the food retail industry for the first time since the introduction of the supermarket in the 1930s. After decades of stagnation, food retail is currently one of most creative fields for designers, architects and other professionals developing new formats like bio food markets, ‘to go’ outlets and pop ups.
This handbook prescribes hybridization - a fusion of supermarket and gastronomy, co-working, hospitalityor perf…
Book Details
| ISBN-13: | 9789492311399 |
|---|---|
| ISBN-10: | 9492311399 |
| Author: | Bernhard Franken, Alina Cymera |
| Publisher: | Frame Publishers BV |
| Imprint: | Frame Publishers BV |
| Format: | Paperback |
| Number of Pages: | 400 |
| Release Date: | 16 March 2020 |
| Weight: | 1.12kg |
| Dimensions: | 37mm x 171mm x 243mm |
Bernhard Franken
Bernhard Franken is an architect, artist, writer and professor. His work ranges from corporate architecture, trade fair presentations and brand worlds, to residences, office buildings, retail and hospitality outlets, and urban design. Since 2015 he teaches 3D Communication in Retail Design, Exhibition Design and Communication Design at the Peter Behrens School of Arts in Düsseldorf.
Alina Cymera is a visual communication designer. She studied communication design at Peter Behrens School of Arts at the University of Applied Sciences, Dusseldorf, where she completed her master in 2019.
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