Artificial Intelligence in Practice

Cyber-solutions to real-world business problems

Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others.

Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries:

• Understand how specific business problems are addressed by innovative machine learning methods
• Explore how current artificial intelligence applications improve performance and increase efficiency in various situations
• Expand your knowledge of recent AI advancements in technology
• Gain insight on the future of AI and its increasing role in business and industry

Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21^st century commerce.

BERNARD MARR is the founder and CEO of Bernard Marr & Co and an internationally best-selling business author, futurist, keynote speaker and strategic advisor to companies and governments. He is one of the world’s most highly respected voices and a renowned expert when it comes to topics such as artificial intelligence and big data. Marr advises many of the world’s best-known organizations on strategy, digital transformation and business performance. He is the author of Big Data in Practice: How 45 Successful Companies used Big Data Analytics to Deliver Extraordinary Results and Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance, both published with Wiley.

MATT WARD is the research lead for Bernard Marr & Co. Matt has a background in investigative journalism and spent the last few years working closely with Bernard Marr on the latest technology topics. Matt is an expert and experienced writer in the field of business technology and artificial intelligence, where he has worked with companies such as IBM, Intel, Citibank and NASA.

ADOPT AI-SOLUTIONS TO MEET REAL-WORLD BUSINESS PROBLEMS Artificial Intelligence in Practice is a practical resource that demystifies how Artificial Intelligence (AI) and machine learning can be used to solve common business challenges and open the door to opportunities that often exceed expectations. The book is filled with insights from some of the most important AI giants including Google, Microsoft, Amazon, Alibaba, and other forward thinking industry leaders. It also presents compelling case studies from traditional businesses and startups, that detail how AI is being applied in the real world of business. Bestselling author and AI expert Bernard Marr offers detailed examinations of 50 companies that have successfully integrated AI into their business practices. He provides an overview of each company, describes the specific problem AI addressed and explains how AI offered a workable solution. Each case study contains a comprehensive overview, some technical details as well as key learning summaries. Artificial intelligence and machine learning are the most important modern business trends that are driving today's (and tomorrow's) successes. As the book's myriad cases demonstrate, AI can be used in industries ranging from banking and finance to media and marketing. By adopting AI technology, any business, no matter what size, sector or industry, can advance innovative solutions to their most demanding challenges.

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.