Business Development
Processes, Methods and Tools
$156.32
- Paperback
162 pages
- Release Date
1 December 2022
Summary
This reference book provides a compact overview of the increasingly important topic of Business Development. The author not only describes the role of the Business Development Manager with its tasks, but also shows how Business Development can be organizationally integrated into a company. In addition, a prototypical Business Development Process is specifically presented and explained using a case study.
The second, revised and expanded edition of the reference book shows that crises …
Book Details
| ISBN-13: | 9783658388430 |
|---|---|
| ISBN-10: | 3658388439 |
| Author: | Andreas Kohne |
| Publisher: | Springer Fachmedien Wiesbaden |
| Imprint: | Springer Vieweg |
| Format: | Paperback |
| Number of Pages: | 162 |
| Edition: | 2nd |
| Release Date: | 1 December 2022 |
| Weight: | 315g |
| Dimensions: | 240mm x 168mm |
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About The Author
Andreas Kohne
Andreas Kohne works as a Business Development and Sales Manager. The expert for innovation, transformation and communication is a sought-after speaker, trainer and consultant. The author has a doctorate in computer science from the TU Dortmund and writes reference books in the areas of IT, business and marketing.
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