The Five Faces of Genius
Creative Thinking Styles to Succeed at Work
$52.19
- Paperback
224 pages
- Release Date
26 February 2002
Summary
What do Wolfgang Amadeus Mozart, Leonardo da Vinci, and Ray Kroc, the man who created the McDonald’s franchise enterprise, have in common? They have all mastered the skills of creative genius—essential tools in today’s business climate.
Having researched the lives and techniques of past and present geniuses for this inspiring and provocative new handbook, Annette Moser-Wellman helps workers at all levels build and refine their working styles. These qualities of creativity—drawn from t…
Book Details
| ISBN-13: | 9780142000359 |
|---|---|
| ISBN-10: | 0142000353 |
| Author: | Annette Moser-Wellman |
| Publisher: | Penguin Random House Australia |
| Imprint: | Penguin Random House Australia |
| Format: | Paperback |
| Number of Pages: | 224 |
| Release Date: | 26 February 2002 |
| Weight: | 221g |
| Dimensions: | 213mm x 141mm x 13mm |
What They're Saying
Critics Review
“It teaches people about the nature of creativity and how to cultivate it.”
“It teaches people about the nature of creativity and how to cultivate it.” Fast Company
“Moser-Wellman has given us five different perspectives from which to creatively tackle business challenges.” Carla J. Paonessa, Managing Partner, Accenture
About The Author
Annette Moser-Wellman
Annette Moser-Wellman is the president of Firemark, Inc., a consulting and marketing firm whose clients include Coca-Cola, Kraft Foods, and Hewlett Packard. She is a former director and vice president of Leo Burnett Advertising and is a contributing writer for Brandweek magazine. She lives on Bainbridge Island, Washington.
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