Focuses on author's experience to deliver a complete solution-print and digital-for instructors & students by being: Integrated-Progression of Topics; Application Rich- Strong on Strategy; Current-Thought; Provoking; Relevant-Actual; and Practice of International Business.
Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, sets the standard. Hill draws upon his experience to deliver a complete solution-print and digital-for instructors & students by being:
Integrated - Progression of Topics
Application Rich - Strong on Strategy
Current - Thought Provoking
Relevant - Actual Practice of International Business
Charles Hill received his Ph.D. in industrial organization economics from the University of Manchester's Institute of Science and Technology. He has received numerous awards for teaching excellence in both the undergraduate, MBA, and executive MBA programs at the University of Washington.
Part One-Introduction and Overview Chapter 1: Globalization Case: Who Makes the Apple iPhone?
Part Two-Country Differences Chapter 2: National Differences in Political Economy Chapter 3: Political Economy and Economic Development Chapter 4: Differences in Culture Chapter 5: Ethics in International Business Case: Siemens Bribery Scandal Case: Disaster in Bangladesh Case: Knights Apparel Case: Japan's Economic Malaise Case: Indonesia: The Next Asian Giant?
Part Three-The Global Trade and Investment Environment Chapter 6: International Trade Theory Chapter 7: The Political Economy of International Trade Chapter 8: Foreign Direct Investment Chapter 9: Regional Economic Integration Case: Legal Outsourcing Case: The Global Financial Crisis and Protectionism Case: NAFTA and Mexican Trucking Case: The Rise of the Indian Automobile Industry Case: Logitech
Part Four-The Global Monetary System Chapter 10: The Foreign Exchange Market Chapter 11: The International Monetary System Chapter 12: The Global Capital Market Case: South Korean Currency Crisis Case: Russian Ruble Crisis Case: Caterpillar: Competing in a World of Fluctuating Currencies
Part Five-The Strategy and Structure of International Business Chapter 13: The Strategy of International Business Chapter 14: The Organization of International Business Chapter 15: Entry Strategy and Strategic Alliances Case: The Evolving Strategy of IBM Case: IKEA in 2013 Case: General Electric's Joint Ventures Case: The Globalization of Starbucks Case: Coca-Cola's Strategy
Part Six-Business Operations Chapter 16: Exporting, Importing, and Countertrade Chapter 17: Production, Outsourcing, and Logistics Chapter 18: Global Marketing and R&D Chapter 19: Global Human Resource Management Chapter 20: Accounting and Finance in the International Business Case: Brazil's Gol Airlines Case: Staffing Policy at AstraZeneca