Forms that Work

Forms are everywhere on the web - for registration and communicating, for commerce and government. Good forms make for happier customers, better data, and reduced support costs. Bad forms fill your organization's databases with inaccuracies and duplicates and can cause loss of potential consumers. Designing good forms is trickier than people think. Jarrett and Gaffney come to the rescue with Designing Forms that Work, clearly explaining exactly how to design great forms for the web. Liberally illustrated with full-color examples, it guides readers on how to define requirements, how to write questions that users will understand and want to answer, and how to deal with instructions, progress indicators and errors. Provides proven and practical advice that will help you avoid pitfalls, and produce forms that are aesthetically pleasing, efficient and cost-effective. Features invaluable design methods, tips, and tricks to help ensure accurate data and satisfied customers. *Includes dozens of examples -- from nitty-gritty details (label alignment, mandatory fields) to visual designs (creating good grids, use of color).

“"The humble form: it may seem boring, but most of your website's value passes through forms. Follow Jarrett & Gaffney's guidelines, and you'll probably double your online profits." - Jakob Nielsen, Principal, Nielsen Norman Group "This book isn't just about colons and choosing the right widgets. It's about the whole process of making good forms, which has a lot more to do with making sure you're asking the right questions in a way that your users can answer than it does with whether you use a drop-down list or radio buttons." - Steve Krug, Foreword author and author of the best selling Don't Make me Think "If your web site includes forms, you need this book. It's that simple. In an easy-to-read format with lots of examples, Caroline and Gerry present their three-layer model -- relationship, conversation, appearance. You need all three for a successful form -- a form that looks good, flows well, asks the right questions in the right way, and, most important of all, gets people to fill it out." - Janice (Ginny) Redish, author of Letting Go of the Words -- Writing Web Content that Works”

“The humble form: it may seem boring, but most of your website’s value passes through forms. Follow Jarrett & Gaffney’s guidelines, and you’ll probably double your online profits.” --Jakob Nielsen, Principal, Nielsen Norman Group“This book isn’t just about colons and choosing the right widgets. It’s about the whole process of making good forms, which has a lot more to do with making sure you’re asking the right questions in a way that your users can answer than it does with whether you use a drop-down list or radio buttons.” --Steve Krug, Foreword author and author of the best selling Don’t Make me Think“If your web site includes forms, you need this book. It's that simple. In an easy-to-read format with lots of examples, Caroline and Gerry present their three-layer model -- relationship, conversation, appearance. You need all three for a successful form -- a form that looks good, flows well, asks the right questions in the right way, and, most important of all, gets people to fill it out.” --Janice (Ginny) Redish, author of Letting Go of the Words -- Writing Web Content that Works

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