Paperback
Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services. Discusses the effective and efficient use of information technology by broadening management skills and knowledge.
Competitive Advantage in SMEs, 1st Edition
Organising for Innovation and Change
$165.85
- Paperback
290 pages
- Release Date
18 February 2003
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Summary
Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services. Discusses the effective and efficient use of information technology by broadening management skills and knowledge.
Book Details
| ISBN-13: | 9780470843345 |
|---|---|
| ISBN-10: | 0470843349 |
| Author: | Oswald Jones, Fiona Tilley |
| Publisher: | John Wiley & Sons Inc |
| Imprint: | John Wiley & Sons Inc |
| Format: | Paperback |
| Number of Pages: | 290 |
| Edition: | 1st |
| Release Date: | 18 February 2003 |
| Weight: | 539g |
| Dimensions: | 244mm x 170mm x 17mm |
About The Author
Oswald Jones
Oswald Jones is Professor of Innovation and Entrepreneurship at Manchester Metropolitan University. Fiona Tilley recently left Manchester Metropolitan University to join the School of the Environment at Leeds University as Lecturer in Environment and Business.
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