The Yahoo! Style Guide by Yahoo! - ISBN: 9780312569846
Paperback
Master the web: Your essential guide to clear, compelling online writing.

The Yahoo! Style Guide

The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World

$75.31

  • Paperback

    528 pages

  • Release Date

    6 July 2010

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Summary

WWW may be an acronym for the World Wide Web, but no one could fault you for thinking it stands for wild, wild West. The rapid growth of the Web has meant having to rely on style guides intended for print publishing, but these guides do not address the new challenges of communicating online. Enter The Yahoo! Style Guide.

From Yahoo!, a leader in online content and one of the most visited Internet destinations in the world, comes the definitive reference on the essential eleme…

Book Details

ISBN-13:9780312569846
ISBN-10:031256984X
Author:Yahoo!
Publisher:St Martin's Press
Imprint:St Martin's Press
Format:Paperback
Number of Pages:528
Release Date:6 July 2010
Weight:1.01kg
Dimensions:36mm x 188mm x 234mm
What They're Saying

Critics Review

“Yahoo!’s editors have given the rules of the writing road a smart and timely reboot. It’s Strunk and White for the online world.” –Arianna Huffington, cofounder and editor in chief, The Huffington Post

“Excellent and eminently useful book with many compelling examples of rewrites. While rewriting content for usability will hugely increase a Web site’s business value, the word list alone can save you the cost of the book by eliminating wasted time arguing over proper usage.” –Jakob Nielsen, Ph.D., principal, Nielsen Norman Group, and author of Eyetracking Web Usability

“Yahoo! confounded the copy editors when it put unbridled excitement in its name. Back in 1996, for the first edition of Wired Style, we decided such idiosyncrasies were part of digital-age style. Today, with The Yahoo! Style Guide, the Web publisher has gone from renegade to rule maker. Its guide is a one-stop shop for those publishing on the Web.” –Constance Hale, author of Wired Style and Sin and Syntax and editor of sinandsyntax.com

About The Author

Yahoo!

The Yahoo! Style Guide is the work of many Yahoo! contributors, including past and present editors within Yahoo!’s editorial department, led by Chris Barr, senior editorial director.

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